https://youtu.be/c-PRVwkgK_g NOTE I am not sure where I got the connection between Netflix and the Black Economic Alliance. I think I confused their “Black Economic Development initiative…” as BEA and would have only been more confused by the incredible similarity of approach which does speak to the larger point intended here. The initiative from Netflix:…
Read moreA Big Day In Black Buying Power Mythology!
A presentation and discussion of some new buying power mythology including a look at a fascinating paradox related to these claims! Download the latest Nielsen report, “The Power of the Black Community – From Moment to Movement.“
Read moreIs Black Buying Power a Myth or Reality?
https://youtu.be/_OU5dUXgTV8Jared A. Ball is a father and husband. After that, he is a Professor of Communication Studies at Morgan State University in Baltimore, MD. In his book, The Myth and Propaganda of Black Buying Power, Dr. Jared Ball proposes amongst other things that Black America does not have an annual $1+ trillion that is somehow…
Read more